wip: update FAQ

Author: ekzyis

markdown/faq.md

@@ -14,21 +14,37 @@ To quickly browse through this FAQ page, click the chapters icon in the top-righ
 
 ### What is Stacker News?
 
-Stacker News is a forum (like Reddit or Hacker News) where you can earn sats for creating or curating content. Rather than collecting “upvotes” that are not redeemable or transferable on Reddit or Hacker News, on Stacker News you can earn sats.
+Stacker News is a forum like Reddit or Hacker News. Unlike Reddit or Hacker News where you earn "upvotes" or "karma" that are not redeemable or transferable, on Stacker News you earn sats for creating or curating content.
 
 ### What Are Sats?
 
-Sats are the smallest denomination of Bitcoin. Just like there are 100 pennies in 1 dollar, there are 100,000,000 sats in 1 Bitcoin. On Stacker News, all Bitcoin payments and balances are denominated in sats.
+Sats are the smallest denomination of Bitcoin. Just like there are 100 pennies in 1 dollar, there are 100,000,000 sats in 1 Bitcoin. On Stacker News, all Bitcoin payments are denominated in sats.
+
+Additionally, Stacker News has an internal currency called _cowboy credits_ (CCs) that can also be used for any payment on the site. Stacker News will accept CCs as a replacement for sats at a 1:1 ratio.
+
+### What Are Cowboy Credits?
+
+Stacker News never takes custody of user funds. To make it easy for new stackers to get started, they can immediately earn CCs when other stackers [zap](#zapping-on-stacker-news) their content. These CCs can only be used on Stacker News to pay for posts and comments or zap other stackers. They cannot be withdrawn.
+
+If you [attach a lightning wallet](#attaching-a-wallet) to your account, you will send/receive sats to/from other stackers that also have a wallet attached.
+
+If you can't or don't want to attach a wallet, you can buy CCs with sats [here](/credits) at a 1:1 ratio.
 
 ### Do I Need Bitcoin to Use Stacker News?
 
-No. Every new stacker can comment for free (with limited visibility) while they earn their first few sats. After a stacker has started earning sats for their content, subsequent posts and comments will incur a small fee to prevent spam and to encourage quality contributions. Many stackers earn enough sats from their posts and comments to continue posting on the site indefinitely without ever depositing their own sats.
+No. Every new stacker can post or comment for free (with limited visibility) while they earn their first few CCs or sats. After a stacker has started earning from their content, subsequent posts and comments will incur a small fee to prevent spam and to encourage quality contributions. Many stackers earn enough from their posts and comments to continue posting on the site indefinitely without ever buying CCs with sats.
 
 Post and comment fees vary depending on the [territory](#stacker-news-territories).
 
-### Why Is My Wallet Balance Going Up?
+### How Do I Earn Sats on Stacker News?
+
+<!-- TODO: this is pretty shit, rewrite this -->
+
+To start earning sats, share interesting links, discussion prompts, or comments with the community. If others zap your content, you will be eligible for daily rewards. Stacker News rewards stackers every day proportionally to the value they contributed via their content or by zapping good content. the revenue it generates from its job board, boost fees, post fees, and stacker donations to reward stackers that contributed to the site with even more sats.
 
-When other stackers [zap](#zapping-on-stacker-news) your posts and comments, those sats go to you. Stackers who are actively contributing content and sats also earn extra sats as a daily reward. These sats come from the revenue generated by Stacker News from posting/commenting fees and boost fees.
+Stackers who are actively contributing to the site via content or zaps also earn sats as part of daily rewards. **You don't need to attach a wallet to receive these rewards in sats.**
+
+The rewards are funded from donations and posting, commenting, boost and job board fees. Additionally, 21% of each zap go to territory founders as revenue and 9% go to daily rewards.
 
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@@ -96,6 +112,18 @@ To change your username:
 
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+## Attaching A Wallet
+
+### Why Should I Attach A Wallet?
+
+tbd
+
+### How Do I Attach A Wallet?
+
+tbd
+
+---
+
 ## Funding Your Account
 
 ### How Do I Fund My Stacker News Wallet?